Digital & Product Advisory
Guiding technology teams in building
customer-facing digital soliutions users
will actually love to use.
In a digital-first economy, companies face constant pressure to innovate, launch new digital capabilities based on internet buzzwords and create solutions – be it client-facing products or platforms for managing internal information – that are both compelling to the end user and align with real-world business objectives.
Digital & Product Advisory is a strategic service that helps organizations translate business ambitions into successful digital products and services. It combines market insight, product strategy, business case development, and execution oversight to create digital solutions that deliver real customer value and measurable business impact.
Many established companies struggle to move from ideas to market-ready digital products. They face challenges such as unclear value propositions, misaligned priorities between business and technology teams, slow decision-making, budget uncertainty, and difficulties scaling from pilot to full rollout. This often results in delayed launches, wasted development resources, or products that fail to meet market or internal expectations.
In today’s competitive environment, where customer expectations evolve rapidly and digital disruption is constant, leaders need a trusted partner who can bridge strategy and delivery — turning complex digital initiatives into focused, commercially viable products that drive growth and competitive advantage.
What We Offer
We help organizations accelerate their digital ambitions by providing expert Digital & Product Advisory. Our service combines product strategy, business case development, agile execution support, and go-to-market planning to deliver digital products that are both technically sound and commercially successful.
We bridge executive vision with practical delivery realities, ensuring products are developed efficiently, adopted by users, and positioned strongly in the market.
- Product Strategy & Business Case Development — Creating compelling product visions, validating market opportunities, and building robust business cases that secure stakeholder buy-in and funding.
- Digital Roadmap & Prioritization — Defining clear product roadmaps and prioritizing features based on business value, technical feasibility, and customer needs.
- Agile Delivery Oversight — Supporting end-to-end product development using Agile frameworks, including technical specifications, team coordination, and progress governance.
- Go-to-Market & Commercial Strategy — Developing launch strategies, market expansion plans, and commercial models to maximize adoption and revenue.
- Stakeholder Alignment & Governance — Facilitating alignment between business leaders, IT teams, and external partners throughout the product lifecycle.
Our Approach
We follow a case-specific, business-driven approach to digital product development that is tailored to each client’s industry context, maturity level, and strategic goals. No two products or organizations are the same, so we adapt our methods accordingly rather than applying rigid frameworks.
Our principle is to work closely with client teams to deeply understand their market, customers, and internal capabilities, then co-create solutions that deliver both speed and sustainable value.
- Opportunity Assessment — Joint analysis of market trends, end users and their needs, competitive landscape, and internal capabilities to identify high-potential digital opportunities.
- Strategy & Business Case — Facilitated workshops to define product vision, value proposition, and financial model, while aligning key stakeholders on priorities and success metrics.
- Roadmap & Execution Planning — Development of phased product roadmaps with clear milestones, resource requirements, and governance structures.
- Delivery Support & Optimization — Hands-on advisory during development, testing, and launch, including change management, performance tracking, and iterative improvements.
We deliver these services across various contexts — from building new customer-facing digital products and modernizing internal platforms, to supporting large-scale digital transformations and international market expansions.
Our end goal is to deliver faster time-to-market, higher product adoption rates, improved return on digital investments, and stronger competitive positioning through innovative, user-centric digital solutions.
Past Successes
An Orrery consultant partnered with a function executive responsible for flagship digital products that the client offers to its customers. These products allow customers to design and configure BTO vehicles, filter through and locate vehicles in stock, and get recommendations of best vehicle offers based on their intended use case.
Orrery led activities to build product business cases backed by complex market and competitive analyses, secure budget from our client stakeholder’s superiors and approval from departments in charge of technical developent, create technical project definitions within SAFe Project Portfolio framework, oversee technical product development and coordinate with client‘s board members and B-1 leadership when a change was sufficiently high profile to warrant their buy-in.
In the end, our consultant delivered an end-to-end design of 4 flagship client-facing digital products and oversaw the products’ technical development and market focus testing.
An Orrery consultant worked alongside a leader of a vertical to design a solution for managing internal resources, such as employee data, project data and internal learning resources from the ground up.
Prior to the project’s start, the client has acquired 5 smaller software companies focusing on areas of software development where our client thus far lacked sufficient know-how. Their goal was to align expertise of all their newly incoming employees into one coherent digitalisation service offering to their customers. However, soon the client discovered that misalignment on resource management led to each team sending competing proposals to the same RfPs as their new mother company.
Orrery and a small client team interviewed line management, ordinary developers and hands-on project managers to design and oversee the development of 3 internal tools – CV management, Project Reference management, and Internal Knowledge Base – to help solve this issue without causing further friction or demotivation by adding extra work on top of already busy developers.
An Orrery consultant was engaged as a partner to the VP of Product in the efforts to better align the company’s commercial SaaS platform with market expectations, features introduced by the competition and. the company’s downwards trajectory, with them being unable to successfully counter the fast improvement development and rollout rate of competitor products.
Our consultant on this long-term engagement led end-to-end product development of the platform and coordinated between board members and a technical development team of 8 engineers daily.
Orrery also performed a Market Strategy Redesign stream at the same client, and data coming from it served as an important baseline for creating further items of the development roadmap, especially as the project coincided with the first great boom in emergent GenAI technology.
Meet Our Service Leaders
Jindřich Vavruška
Partner and Technology Lead
(+420) 608 224 637 | jindrich.vavruska@orrery.cz
Read Our Insights Into Digital & Product Advisory
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